Post office will be offering broadband delivery

 

June 19, 2007

The Post Office service in the UK has seen a rapid decline in custom over recent years, and figures and losses have become so dismal that even the government has now announced plans to close a fifth of post offices throughout the country by 2009.

In a bid to try and recover from a poor customer base, financial losses, and continued decline, the Post Office has now decided to enter the broadband market – although it is probably broadband and the Internet that has partly resulted in its decline.
At one point consumers used to use the post office for a range of services from taxing their vehicles and applying for a driving license to collecting their benefits and getting a television license. However, many benefits are now paid directly into bank accounts, and with a wide range of services now available online, such as tax discs and driving license applications, the Post Office has seen customer number fall by four million in the space of two years.

In a bid to try and recover from these losses, as well as financial losses of millions of pounds every week, the Post Office has signed up to a four year deal with BT Wholesale. The deal, worth an estimated £750 million, will se the Post Office start offering broadband delivery by around autumn of this year, joining the wide range of other broadband delivery providers in operation.

Although the Post Office has high hops for a turnaround from this broadband service, some experts feel that the already huge and competitive broadband market will make things difficult.

Some feel that the Post Office should have entered into this market a few years ago in order to make it work, and one analyst stated: ‘It is still a growing market, so there are attractions, but the Post Office product will have to be pretty compelling to be competitive.’

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